Initial Data Integration
Because Customer Analytics works off of both held and aggregated transaction and account data, MX must have access to this data. There are several ways to do this including one or multiple recommended options used together, and a standalone option.Recommended Options
Customer Analytics is most powerful when it also has access to both aggregated data and information about how clients are interacting with various other MX products. Purchasing and integrating one or multiple products (such as Data Access or Personal Finance Management) automatically gives Customer Analytics the data it needs. Thus, you can choose from one or a combination of the following:- Data Access
- Personal Finance Management
- Mobile Banking
- Financial Insights
- Building your own app using the Platform API, so long as it includes Account Aggregation. This option may also require using the MDX v5 Real Time API or Data Access to provide MX your held data.

